Tuesday, August 22, 2006

BCA Gets Exclusive With Rottefella Telemark and Naxo

The press release reads:
"Rottefella has signed an agreement with Backcountry Access Inc. to become the exclusive distributor of Rottefella telemark and Naxo alpine touring bindings in North America. BCA will begin distributing the products in 2007-2008, starting at the 2007 Outdoor Retailer Winter Market in Salt Lake City, where BCA will launch Rottefella’s much-anticipated New Telemark Norm."
New Telemark Norm? Ah, right, I know what that is. The new norm is the exodus from Tele to AT.

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