Friday, August 27, 2004

Summer OR 2004 goes technicashz

Technicashz- technical fabrics combined with casual styling is one term being used. The lines are getting blurred between lifestyle and technical wear. More people are on the go and need clothing to go with them. Technical clothing companies such as Marmot, Moutain Hardwear, Patagonia, TNF and ArcTeryx are all meeting this demand by trying to provide clothing that can go from the trail to the pub. Do we want pants we can wear trail running and then go out to the bar in? OR do we just want a little more fashion in our technical clothing?



Blogger particle said...

don't forget about the hot new term 'mountainsexual', hah

8/30/2004 5:39 PM


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